About Milestone and founder Haris Begic

Before Milestone, I was a professional ski racer. I know what it feels like to stand in the start gate. The nerves, the speed, the crowd. That same feeling is why people fall in love with motorsport.

Most automotive and racing brands have it. Great cars, real passion, strong teams. Yet their content feels flat. Not because they lack content. Because they lack direction.

That's why I built Milestone.

We handle strategy, production, distribution and activations for automotive and racing brands. One goal: build a story that customers, partners and sponsors want to be part of.

We've done it for Ferrari, Geely, Curbstone Events, Race Planet and CC Rally.

We're based in Amsterdam and work across Europe. Wherever there's a paddock, we're there.

Planning your 2027 season? Let's talk.

Haris Begic, Founder & Creative Director